& Fractional CFO
Fractional CFO for Roofing Companies

Your Roofing Company Is Growing. Is Your Profit?
EMAR helps roofing companies gain control of job profitability, cash flow, margins and financial performance — without the cost of hiring a full-time CFO.
Revenue Doesn’t Tell You How Profitable Your Roofing Company Really is.
We build structured financial roadmaps aligned with your vision and long-term objectives.
You can be doing $5 million, $7 million or $10 million in revenue and still have no clear idea where your profit is going.
Are your jobs producing the margins you expected?
Are material and labor costs eating into your profit?
Do you know how much cash you’ll have 13 weeks from now?
Are you growing faster than your cash flow can support?
Are you making decisions based on financial information that’s already weeks behind?
What We Help Roofing Owners See.
Profit Per Job:
Understand which jobs are actually making money and which ones are destroying margin.
Cash Flow:
Know what’s coming in, what’s going out and where your cash position is heading.
Gross Margin:
Identify margin problems before they become year-end surprises.
Crew & Labor Costs:
Understand how labor and production costs are affecting profitability.
KPI Dashboard:
Track the financial and operational numbers that actually matter to your business.
13-Week Cash Forecast:
See potential cash shortages before they happen so you can make decisions proactively.
This is much more concrete than the current generic service descriptions.
Stop Managing Your Roofing Company By Looking in the Rearview Mirror.
A Fractional CFO helps you understand what is happening — and what you should do next.
“What EMAR Does”
Financial Planning & Forecasting
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Financial forecasting
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Budget development
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Scenario planning
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Growth modeling
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What-if analysis
Cash Flow Management
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13-week cash-flow forecasting
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Working-capital analysis
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Cash planning
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Expense management
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Capital allocation
Profitability & Job Analysis
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Gross-margin analysis
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Job profitability
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Cost analysis
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Pricing analysis
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Break-even analysis
KPI & Executive Reporting
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Executive dashboards
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KPI development
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Budget vs. actual
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Performance reporting
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Management insights
Strategic Decision Support
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Hiring decisions
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Expansion planning
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Equipment/capital decisions
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Growth strategy
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Financial risk analysis
Is EMAR Right For Your Roofing Company?
We are a good fit if:
✓ Your company generates approximately $3M–$10M+ in annual revenue
✓ You have multiple crews or significant job volume
✓ You’re growing but don’t have a CFO
✓ Revenue is increasing but profitability isn’t where you expect
✓ Cash flow is difficult to predict
✓ You want better visibility into job profitability
✓ You’re making major hiring, expansion or investment decisions
✓ You want someone who can help you understand the numbers—not just produce reports
Not looking for bookkeeping? That’s okay.
EMAR’s Fractional CFO service is focused on financial leadership, analysis and strategic decision-making.
Let’s Find Out What’s Really Happening Inside Your Numbers.
Schedule a 15-minute conversation with EMAR.
We’ll discuss your current financial reporting, profitability,
cash flow and the challenges you’re facing as your roofing company grows.
EMAR Accounting & Fractional CFO was created to give growing businesses access to executive-level financial leadership without the cost of hiring a full-time CFO. We work with business owners to transform financial information into practical strategies for improving profitability, managing cash flow and making better growth decisions.